With the currently operating 1,080 black taxis in Macau, the demand for taxis are extremely high for both tourists and locals.
Clear Target – First choice for tourists in a city without metro, guaranteeing a comprehensive coverage of visitors who are mainly affluent people with ideal purchasing power
Highly-Visible – Traveling 24 hours a day throughout major thoroughfares and busy streets or small lanes of residential areas
High Traffic – Frequently seen by people in long queues waiting for taxi
Low Cost – Offers a low cost per mille compared to other forms of media, becoming an affordable way for small businesses to advertise their brands